Mission
To build lean, well-crafted, affordable software that solves real operational problems — instead of the bloated, expensive software most companies end up swallowing.
Lean software for your business's real problems.
WiseData Business builds and operates a suite of SaaS products, paired with on-demand engineering services for companies that need to scale with control.
Our products
WiseData Finances
WiseData NPS
Software built to solve real operational problems
Every product is designed for efficiency, scalability, and measurable impact.
The only platform that unites personal, business and multi-company in a single login. Wisebot (AI assistant), managerial P&L, cash flow, budgets, goals, and WhatsApp alerts. Starting at R$ 29.90/month.
Explore WiseData Finances
Multi-channel NPS surveys platform with delivery via email, WhatsApp, and embedded widget. AI-powered sentiment analysis, smart detractor alerts, and executive reports for customer-driven decisions.
Explore WiseData NPSServices on demand
We also build for your team
Beyond our products, we operate across the four pillars where we have the strongest technical authority.
Custom Software Development
We build tailor-made solutions that respect your business process, focused on usability, security, and long-term growth. We prioritize clear scope, clean architecture, and progressive delivery.
Websites & Landing Pages
We craft fast, responsive, conversion-driven pages with a clear value narrative and visual hierarchy that helps visitors decide. The goal: turn traffic into real opportunities.
Site Optimization (SEO & Performance)
We improve the structure, content, and speed of your site to boost organic relevance and the browsing experience. We combine technical diagnosis with adjustments that move visibility and trust.
Process Automation
We map critical routines and orchestrate digital workflows to reduce repetitive tasks and minimize operational errors. The goal is work that is predictable, traceable, and efficient.
About WiseData
What drives us
We built WiseData Business to solve real operational problems — with products that are lean, well crafted, and don't require a consultant to run.
Vision
To be a software ecosystem where each product is a reference in its category, used by companies of any size — from the independent professional to the multinational.
Values
Principles that cost us real decisions — none of them are just for show:
- Honest, public pricingEvery plan has its price visible on the site. No 'talk to sales', no negotiated discounts, no hidden table. The same price for everyone.
- Fewer features, better qualityWe'd rather ship one function that works for everyone than ten that confuse. Requests go into a backlog and only ship when they make sense for the whole product.
- Customer autonomyCustomers run the system themselves, export everything, and cancel whenever. No vendor lock-in, no contractual strings, no external consultant needed.
- Software that ages wellWe prefer solid foundations, proven technology, and resolved technical debt over hype. You don't need to migrate every two years.
- Small on purposeWe don't grow headcount or scope out of vanity. Staying lean is part of the product — and it's what keeps every decision simple.
I started out in digital marketing and ended up on the other side of the counter, figuring out how the systems behind it all actually work. After more than ten years splitting my time between campaigns and code, I build WiseData from a simple observation: most of the problems I see in companies aren't the lack of a tool — it's the lack of a good one. Each product in the suite grew out of a real pain I ran into serving clients, and it's my attempt to solve it in a way that actually works day to day.
Matheus GomesFounder & Software Engineer
Ready to turn your idea into reality?
Talk to our team and discover how we can accelerate your business.